Paul Parreira, Sr. and Cannon Michael | 03.24.21
Podcasts > It's Your Life
It's Your Life with Dr. James JC Cooley a motivational speaker here to equip you to strive for greatness and overcome adversity. Life is a series of circles and cycles, phases, and stages. These are the experiences that teach you the lessons of life. You can either ignore them or EMBRACE them. Dr. Cooley offers motivation and inspiration for life's challenges.
Catch up on the podcast and listen to It's Your Life on The Answer in Dallas or San Diego, on Salem Radio Networks.
For more about James Cooley and how you can support the show or become a guest visit www.CooleyFoundation.org.
Thursday, March 25, 2021
Paul Parreira, Sr.; A California native, Paul Parreira is a third-generation farmer and Partner at Parreira Almond Processing and RPAC Almonds. His farming experience has included row crops, wheat, tomatoes, cantaloupe, almonds and livestock management. He currently oversees business development, sustainability, research and innovation. Paul is involved with a number of innovative start-up companies as well as almond co-product research. Paul is a California Agriculture Leadership Program alumnus, Class 44.
Cannon Michael is the President/CEO of Bowles Farming Company. He is the 6th generation of his family to work in the family farming business. A graduate of the University of California at Berkeley, Cannon joined the company in 1998. Cannon became the President and CEO in 2014 after his uncle Philip Bowles retired. Cannon is an advocate for California agriculture and intelligent water policy. Environmental stewardship, ethical treatment of workers and sustainable production are core values for Cannon and the Bowles Farming Company team. The farm grows 20+ crops and employs both conventional and organic farming practices.
Cannon is active and engaged in California water and agriculture issues – he serves as the Chairman of the San Luis & Delta Mendota Water Authority, as a director on the Water Education Foundation Board, as a director on the San Luis Canal Company Board, as a director on the Henry Miller Reclamation District Board, as the president of the San Luis Resource Conservation District Board, advisory board member for UC Davis Agricultural Sustainability Institute (ASI), advisor to Terravion and WaterBit (two technology startup companies), as a director for the Family Farm Alliance, as Treasurer for the Exchange Contractors PAC, as a director of the Cotton Incorporated Board, and as director and past chairman of the California Cotton Growers Association. He was also appointed by Governor Brown to the Merced County Designated Local Authority, a governing board responsible for winding down the affairs of dissolved local redevelopment agencies in Merced and Los Banos. He also serves in an advisory capacity for three family-run farming/processing companies in the Central Valley.
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